CBC Music's Playlist Live - Junos After Party

The Juno Awards are Canada’s most prestigious music awards. All of Canada’s music legends come together to celebrate. CBC Music’s Playlist Live was the official Junos after party and was streamed online for all to see. Bounce Studio, working with ENT! marketing, created an interactive branding screen for guests to play and take photos with. The private concert and party was hosted at the D6 Lounge at Vancouver’s Parq Hotel.

At the entrance of the event was a large LCD screen with CBC branding and a guitar face with 6 strings. As attendees passed the screen the guitar would strum and release a wave of CBC branded icons. Each participants hands were tracked allowing them to interact with each string independently. After each strum the guitar would change notes. As the notes changed the participants created their own melody. Over ten people could interact with the screen at the same time.